The Side Hustle Initiative 2021: Meet the Judges

Introducing the five judges for The Side Hustle Initiative 2021 brought to you by YourGamePlan with finnCap and ACCA (the Association of Chartered Certified Accountants). The 25 top finalists will have an opportunity to pitch in front of our five judges on the 23rd of August, where they will choose the five finalists who will win a share of £10,000.  

Kully Johal, CEO & Board Member

Kully is, and owner of Amaryllis Ventures, a vehicle to unlock hidden innovation, and Co-founder of GBR14, an award-winning cyber security start-up

She has been an Executive Board Member, CEO, Angel Investor, CFO for Technology start-ups and early stage businesses. Kully has spent the last 12 years working with innovative technology start-ups, Venture Capitalist and Corporate Venture Capital.

Prior to that Kully had an international career as the Director of Finance for an International Sporting Federation.

Kully is an advocate for promoting UK Cyber Security start-ups, and advises Government and Innovate UK on Cyber Security Start-ups and early stage investing. In 2018, she was part of the UK delegation to Tel Aviv, Israel for Cyber week and also a HMG Cyber delegation to the US. 

Her main passion is to find unique innovation where others don’t look and from that create great businesses.

Enoch Adeyemi FCCA, CEO and Consultant

Enoch Adeyemi FCCA has built a wealth of knowledge in initiating, starting and growing new ventures in multiple countries. He founded Bagafa.com an e-commerce platform in 2020 and in 2017 he co-founded VisitNigeriaNow, the premier domestic tourism platform in Nigeria. He also started Black Professionals Scotland in 2016, this is a NFP venture. He also works as a consultant within the Financial Services industry and is a fellow of the ACCA.

Sam Smith, CEO of finnCap Group

Sam established finnCap in 2007, having orchestrated the management buy-out of a small broking division of JM Finn & Co Limited, a private client stockbroking firm.

She is the first female chief executive of a City stockbroking firm and as such is a supporter of social enterprises designed to inspire and engage the next generation of female business leaders and entrepreneurs.

Sam qualified as a Chartered Accountant at KPMG and is an alumna of the University of Bristol.

Richard Snow, Chief Financial Officer of finnCap

Richard joined finnCap as Chief Financial Officer in May 2020.  Prior to joining finnCap, Richard was the Finance Director and Compliance Officer for Finance and Administration of the UK law firm Greenberg Traurig, LLP.  He qualified as a Chartered Accountant with Arthur Andersen in 1991 and moved to the investment banking industry gaining 15 years’ experience in corporate advisory at Charterhouse, Merrill Lynch, Goldman Sachs and Nomura.  From 2006 to 2011 Richard was director of M&A and then Investor Relations at Vodafone Group plc.  From early 2014, he was Director of Investor Relations of Ladbrokes plc and then, from December 2015, he served on its Executive Committee as acting Chief Financial Officer leading the finance team through the merger with Coral.

Baasit Siddiqui, Managing Director of Siddiqui Education Ltd

Baasit Siddiqui is the managing director of Siddiqui Education Ltd. He has combined his ten years teaching experiences with his unique journey and television connections as one of the “Siddiqui’s” on the BAFTA and NTA winning television show “Gogglebox”, to educate, motivate and build aspirations of disadvantaged school children across the nation.

As a former head of department and having witnessed the changes and challenges facing state schools over the last decade, Baasit is committed to give students a unique and inspiring educational experience. An experience which helps develop a whole host of transferable skills which can be used to support students as they progress through their educational and employability journey.

Throughout his time being an educator, teacher trainer and business owner, Baasit has developed his skill set and built a strong foundation of support from collaborators equally as committed in supporting disadvantaged students. He has also developed his strategies for supporting these students to get the best out of them.

Baasit is keen to celebrate these strategies, but also the creative work being done by students across the nation and the businesses and institutions working hard to support the nation’s children who need it most. 

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